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The New Kashi Ad

May 11, 2011

Hi again!! Your additions to my list about the best things about spring were so great! The next one on my own list was sundresses, but listing five seemed better than six. But flip flops and BBQs and flowers..all so wonderful.


This Wednesday morning would have normally meant Bikram, but having to be at work early meant that wasn’t possible. Instead I went to the gym for some treadmill intervals and an arm workout. I started by running 4 miles looking like this:

  • 9 minute warm up at 6.6mph
  • 1 minute intervals from 8.0 up toΒ  9.0 with 1 minute recovery in between at 6.7mph
  • ~ .25 mile cool down at 6.6mph

Then I stretched and did a few circuits with arm weights. I am getting addicted to strength training. Seeing muscles pop out in your arms is so fun:)


This is a new dress that I got at the J.Crew outlet while in Hilton Head last month. It’s a little bit bag-ish without the belt, but belt-and-go dresses are my favorite!

And of course I wore a sweater with it so I wouldn’t freeze my toosh off. It pains me to cover up those cute sleeves though.


I used up the last of my pumpkin in some overnight oats topped with 1/2 banana and pecan butter this morning. Good thing too since breakfast at my work meetings today was bacon and waffles as opposed to yesterday’s oatmeal.

I was supposed to have lunch with a buddy from work, but things got confused so I ended up just getting Panera on my own. Check out these cute centerpieces they have on the tables now! Bread bowl vases:)

But somehow even though I had my camera out for that picture, I forgot to take a picture of my meal until it looked like this:

Oops! It was their Thai Chicken Salad, no chicken and no wonton strips. Whole grain baguette on the side. I finished that by the way.

And back at the office I had an apple and then some snap peas and hummus as a snack.


I’d been planning a kind of random dinner all day. I wanted a Green Monster in a bowl and a baked sweet potato for some carbs. Not exactly typical dinner fare, but it works! I made my chocolate vanilla Green Monster and topped my baked sweet potato with lots of cinnamon. A handful of unpictured multigrain Wheat Thins finished off the meal.


Have you guys seen the new ads that Kashi is running? I found this one in Whole Living Magazine.

On the right it lists a whole bunch of common ingredients in packaged foods, explains what they are, and classifies them as “good” or “bad” (Or in their world, things they’d use and things they wouldn’t).

I definitely learned something from it! Sometimes there are weird sounding ingredients that are actually just a derivative of a natural food and aren’t all that bad for you. But usually I think any time I see a weird word it’s automatically bad. I think this ad is pretty cool! Not your average food advertisement, but I’m all for educating people and getting them to pay more attention to ingredient lists.

  • What do you think about this ad? Do you think people will actually pay attention to it?

Have a great night!!

28 Comments leave one →
  1. May 11, 2011 7:36 pm

    ooo i can’t wait to see that! i just got a subscription to whole living, hoping it comes soon πŸ™‚

  2. May 11, 2011 7:39 pm

    oh my gawd love love love love LOVE that dress!!!! and the pink belt is adorable! i need a pink belt like that hahaha

    i just chuckled out loud at the bread bowl center pieces..hmm i should remember that for when i’m thinking of center pieces for a next event

  3. May 11, 2011 7:44 pm

    I craved a smoothie for dinner too! It was just that kind of night.

  4. squigglefloey permalink
    May 11, 2011 7:46 pm

    Those bread vases are the cutest thing!
    I’m tempted to stick one in the middle of my mom’s kitchen table.
    My cat might eat it though.

  5. May 11, 2011 8:07 pm

    Kashi is one of my favorite companies, for that very reason! They care so much about REAL food! You are so gorgeous, please spread the tan around?!

  6. May 11, 2011 8:21 pm

    I love panera!! Their soups and salads are fab! I have seen that add in clean eating magazine…it’s such a good idea. I hope people read it because they really can learn a lot πŸ™‚

  7. May 11, 2011 8:22 pm

    That ad sounds really informative, I’m going to keep my eye out for it cause I want to read it!

  8. May 11, 2011 8:28 pm

    It’s funny that you mentioned that ad describing the weird ingredients because I just saw an ad today for some all natural bar, and it was talking about ingredients and said something like, “Unless you have cravings for xanthum gum or something unnatural like that,” and I was thinking that it’s funny how I actually have a bag of that in my kitchen that I use regularily. Perhaps the people who created their ad should have done their research before slamming xanthum gum as something terrible and awful.

    By the way, 10 points for me and that incredibly long sentence. I have talent πŸ™‚

  9. May 11, 2011 8:31 pm

    I love that ad! What great information! I also wear a cardigan to work or at least bring one with me. It’s a joke in my office that once they turn the air on for summer I’ll have to bring in a parka! I’m always so freezing!!!

  10. May 11, 2011 8:39 pm

    I have not seen the ad yet, but I am definitely going to check it out.. if not on in a magazine.. I will find it online.

  11. indecisiveathlete permalink
    May 11, 2011 8:48 pm

    I think the add is a very good idea but because it’s so wordy I’d question how many people would actually read the whole thing tho. Personally I too avoid foods with way to many ingredients, ones that sound like/are chemicals, ones I have no clue what they are haha.

    I love your dress its so cute especially the sleeves!

  12. Abby permalink
    May 11, 2011 8:52 pm

    I need to check out that ad! What a great way to educate people. Thanks for talking about that Panera salad in a previous post! I had it last time I was there without the wonton strips and chicken. I thought it was fabulous! It is such a bummer that my favorite salads there are always for a limited time! lol. Oh well-maybe it is because of what ingredients are in season!

  13. Abby permalink
    May 11, 2011 9:03 pm

    Here is the link for the ad if anyone wants to see it! There is even a PDF version that you can print and take on the go with you! πŸ™‚

  14. May 11, 2011 10:13 pm

    I *have* seen Kashi’s ads, and thought it was interesting that they won’t use xantham gum.

  15. May 12, 2011 12:18 am

    That dress is so cute! It is definitely “JCrew style” and the sleeves are my favorite part πŸ™‚

    Haha I think the Panera flower pot is hilarious. I’d just take the flowers out and eat it…

  16. May 12, 2011 5:11 am

    Wowsers… You look wickedly hot in that dress!!!
    Great run!
    Big ad, I don’t think people will take the time to read it… TMI… Except for the health nuts


  17. May 12, 2011 6:02 am

    LOVEE that dress!! that ad sounds good! if pppl actually read it! I would!

  18. joanna permalink
    May 12, 2011 6:19 am

    Too bad Kashi’s parent company, Kelloggs, uses all of the ingredients they slam in the ad 😦 Oh well, I do appreciate the educational part!

  19. May 12, 2011 7:11 am

    That’s definitely a cool ad, though I haven’t see it yet! I try not to label things as “good” or “bad”, but there are definitely some ingredients I always try to avoid. Hopefully people do pay attention to that!

  20. May 12, 2011 8:35 am


    First, I am LOVING your new hair cut, suits you perfectly πŸ™‚

    I have to say I am not a huge fan of all of Kashi’s products. They are better than many out there but still it’s funny for them to be trying to seem like the best of the best! πŸ˜›

  21. May 12, 2011 8:43 am

    I think that ad is great! I don’t think many people will pay attention to it unless they’re interested in that kind of stuff already (like us food bloggers), but it doesn’t hurt!

  22. May 12, 2011 8:43 am

    I’m impressed by your run this morning. I would have been gasping for breath! Cute out fit too. Sounds like a good way to start the day!

  23. Dana permalink
    May 12, 2011 8:58 am

    HI! I’ve been reading your blog for awhile now – I’m interested in getting my Certification for Nutrition from either the AFPA or Integrative Nutrition like you’ve recently decided – I’m wondering how you decided to choose one over the other?? Or which might be considered more credible, or cost wise – I have been tossing the idea around for a yr now ( I have my bachelors in communications ) and I just can’t decide which one to pull the trigger on…. So seeking some friendly advice on your part – would be appreciated πŸ™‚ Thanks! (You can email me too if that worked better / if you have time of course – )
    Thanks again, happy thursday !

  24. May 12, 2011 9:04 am

    I haven’t seen the ad yet but I hope to soon. However, classifying things as “good” and “bad” just leads to more misinformation of uneducated consumers.

  25. May 12, 2011 10:45 am

    LOVE that dress! The sleeve part is too cute. And I hope people read the ad! I haven’t seen it yet, but from what you posted, I think it’s worthwhile. The more educated we can be, the better off we will be…

  26. Natalie permalink
    May 12, 2011 3:02 pm

    I just had panera last night for dinner and scarfed down the whole grain baguette too – delish! I hope people read the ad, but unfortunately I think that some people can be lazy and not want to take time to read the whole thing. Or the length will peak reader curiousity. Who knows. Either way, I love that Kashi is educating consumers.

  27. May 12, 2011 7:06 pm

    mmm I love that panera salad its so goood! I get mine with the chicken and wonton strips though

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